Branch is a bi-coastal brand strategy and design studio. Since 2013, we’ve grown brands from the root up, strategic at the core and unmistakable on the surface.

Founder + Creative Director

Shauna Haider

Shauna has been designing since 2006. She started out at studios across Portland, Oregon, while landing independent clients of her own, including Virgin and The Wall Street Journal, before founding Branch in 2013.

Today she splits her time between Palm Springs and New York, working alongside Art Director Samantha Sacomano to build brands for founders in fitness, wellness, hospitality, lifestyle and the creative industries.

Outside the studio, Shauna writes about personal style and intentional living at Nubby Twiglet, exploring how the way we dress, live and work can tell one coherent story.

Find Shauna on:
Instagram @nubbytwiglet
Substack @nubbytwiglet

Team

  • Samantha Sacomano Art Director & Principal Designer
  • Pam Partington Designer
  • Cathy Reeder Project Manager

The Studio

Branch was built on a simple belief: the brands that last are built on thought, care and originality. Every project stays with the same small team from first conversation to final files, so nothing gets lost in translation and nothing is outsourced. We take on fewer brands so we can give each one our full attention.

From Palm Springs and New York, we partner with businesses ready to stand out in their industry. The clients we work best with are willing to dig in and trust that the strongest version of their brand is one we uncover together. That trust is earned, and it’s why so many return project after project as their brands grow.

INSTEAD OF chasING trends,
We uncover what is true and
build brands around it.

Our Ethos

The most powerful identity isn’t the one that looks best on a mood board. It’s the one that reflects the person, vision and values behind the business. That’s why we never arrive with a predetermined aesthetic. We show up curious, committed to understanding what makes you irreplaceable.

We work with founders, thought leaders and premium brands ready to stop blending in. A truly aligned brand works like a mirror. Our role is to hold it steady, translate what we see into a visual language that’s entirely your own, and build something that keeps growing long after launch.

The gap between where you are and where you are going? That is exactly where Branch works best.

If you’ve ever looked at your brand and thought this doesn’t feel like me anymore, we built Branch for you. You know your value. You know what you’re capable of. You just need a creative partner who sees it too, and can turn it into something the world can’t look away from.

Lifetime Clients

  • Adidas
  • American Eagle
  • Forever 21
  • Nike
  • Microsoft
  • Mark Manson
  • The Wall Street Journal
  • NBA
  • Virgin
  • Footlocker
  • NFL

Notable Mentions

  • Computer Arts Magazine Graphic Design Special
  • Computer Arts Magazine My Style Is
  • Locale Magazine Ideal Day In The Desert
  • How To Style Your Brand Book Fiona Humberstone, U.K.
  • Brand Brilliance Book Ideal Day In The Desert
  • Top Creative Packaging Book Hightone Books, China
  • Super Identity Book All Rights Reserved, Hong Kong
  • Work For Money, Design For Love Book David Airey, U.K.
  • Canvas Rebel Meet Shauna Haider
  • FIDM Blog The Future of Graphic Design

Work with Branch

Every new project begins with a conversation.
Let’s start yours.