Category: Business

  • 8 Years In Business: The Biggest Lessons I’ve Learned

    I remember launching this business 8 years ago so clearly. It was something I’d given a bit of thought…but the timeline was sped up and with little preparation, I nervously dove in. I had landed my dream design job at a studio I loved but a completely different business (a blogging workshop!) I’d started on…

  • Trust The Timing Of Your Life

    At the beginning of March, things weren’t going as planned. 3 projects we’d agreed to take on got put on hold all at once (this had never happened before). Our projected schedule was now way out of whack. As current projects wrapped, there was a gap in incoming work…and we’ve never had a ‘slow’ period…

  • The Most Important Lesson I’ve Learned As A Creative

    Let’s get this out of the way right now: You don’t have to be “the best” (however you define that) at what you do to make big strides. Playing the comparison game isn’t doing you any favors. You have to be willing to put yourself and your work out there if you want to grow…

  • What To Charge As a Freelance Graphic Designer

    Pricing is one of those subjects that can feel touchy to bring up in polite conversation but it’s important to determine if what you’re charging aligns with the services you’re offering and the clients you want to attract. There are so many factors that come into play with pricing. And, let’s get honest here —…

  • Step Up Your Client Experience with a Process Guide

    As a business owner, your processes are just as important as the outward-facing content you share with the world. Processes keep your business running smoothly behind the scenes on a daily basis, yet creating a guide that functioned well and explained our methods to new clients has been a five year process full of trial…

  • Media Kits: An Inside Look At Selling Your Services

    As a business owner, a media kit is a hugely valuable asset. Media kits can help you book out your services months in advance and promote your business when you’re not in the room. If you’re new to the world of media kits, in the most simple of terms, a media kit is a document…

  • Streamline Processes With Project Prescription

    When you start your own creative business, excitement takes hold. After all, you’re your own boss (finally!), you set your own hours and you get to choose who you work with. There are so many perks that you may soon find it hard to believe that you ever worked for anyone else in the first…

  • 5 Must-Haves On Your Small Business Website

    If you’re a small business, your website is by far one of your most valuable assets. A website has the power to immediately shift your offerings from a local to international audience. When it comes to getting noticed by your dream clientele, the content on a website is king and the right mix of information…

  • One Year Of Running A Design Studio Plus 5 Tips For Small Businesses

    Shauna here — during the week, I was holed up in Palm Springs for Designer Vaca, an annual retreat for female creatives. The buzz of nervousness and excitement was palpable — we’d traveled in from different states and even countries to network and learn from one another. Designer Vaca isn’t just an annual getaway for…