Grow Your Brand To New Heights™
Shauna here — during the week, I was holed up in Palm Springs for Designer Vaca, an annual retreat for female creatives. The buzz of nervousness and excitement was palpable — we’d traveled in from different states and even countries to network and learn from one another. Designer Vaca isn’t just an annual getaway for […]
Whether you’re a designer, artist or photographer, chances are that you have a price list of some kind outlining your most popular services. This works perfectly fine for most inquiries but what about those larger jobs that are outside of your regular scope? As you become more established, it’s common to get approached by potential […]
At its core, what does your business stand for? What are the driving forces behind every decision you make for your business? What markers do you have in place to make sure your brand’s quality stays consistent? Pillars can help you answer these questions. Simply put, pillars are words that you set as guiding principles […]
Shauna here — every few months, I hit the road with The Blogcademy, a blogging workshop I co-run with Kat Williams and Gala Darling. Over the weekend, as I circled the room at Makeshift Society in San Francisco and chatted with the ladies who attended, I was once again reminded of the power of in-person […]
Designers, if you’re creating branding for a client, chances are that when you deliver the final bundle of files, you’re also including a PDF guide of some kind that lays out the kit of assets and how to put them to use. Every studio has its own naming conventions and depending on what’s included, yours […]
When you’re running a small business and multiple people are involved, one of the immediate things you can do to establish yourself as a pro is to have an organized filing system for client projects on your server. After all, when it comes to keeping things tidy, the digital is just as important as the […]
