Tag: business

Shauna here — every few months, I hit the road with The Blogcademy, a blogging workshop I co-run with Kat Williams and Gala Darling. Over the weekend, as I circled the room at Makeshift Society in San Francisco and chatted with the ladies who attended, I was once again reminded of the power of in-person…

Designers, if you’re creating branding for a client, chances are that when you deliver the final bundle of files, you’re also including a PDF guide of some kind that lays out the kit of assets and how to put them to use. Every studio has its own naming conventions and depending on what’s included, yours…

When you’re running a small business and multiple people are involved, one of the immediate things you can do to establish yourself as a pro is to have an organized filing system for client projects on your server. After all, when it comes to keeping things tidy, the digital is just as important as the…

With the new year in full swing, the talk of setting goals has been flying around once again. Do you believe in the hype of setting goals each year? I do and I’ve never had trouble with the actual goal setting part. But, following through often hangs me up more than I’d like to admit.…

Over the last few years, media kits have moved from the more traditional worlds of print magazines and corporations to become a key sales tool for bloggers and small businesses. If you’re not familiar with a media kit, it’s basically a multi-page document that businesses use to promote themselves and sell their services to potential…

We’ve saved the least fun section of your business plan for last: the Finances! I’m not a numbers person by any stretch of the imagination — when it comes to running a business, I’d much rather wear the creative hat. But understanding the finances of your business (even if it’s brand spanking new and not…

When piecing together a suite of business documents for the Branch launch in September, one of the must-haves on our list was a Process Sheet. A lot of creative businesses have a Price Sheet that lists their most popular packages and rates but a Process Sheet is less common. Over time, I had learned the…

When it comes to small businesses, in the beginning we’re often running them alone. But soon, we realize that in order to grow, it’s important to surround ourselves with a network of people we trust. As small business owners, we’re bound to hit rough patches and having a team of people we can depend on…

Are you ready to dig into the fourth part of your business plan? Today we’re going to focus on the Operations. The Operations section is your chance to explain how you keep your business running smoothly and what assets you’ll need to keep it that way. It’s a little dry but absolutely necessary! Map out…