September always feels like the ideal month for fresh starts. Even though I’ve been out of college for over a decade at this point, I still associate this time of year with getting back into the swing of routines after taking it a bit easier over the summer. For better or worse, 2020 hasn’t followed […]
Studio
Branch Palm Springs Studio Tour
Two years of dreaming and planning. One big move to Palm Springs. Three months of building. A million (rough estimate!) trips to Home Depot. 120 square feet of pure magic. After months of hard work behind the scenes, the build-out of the new Branch studio space wrapped up in early March. I was excited to […]
Studio
The Art Of The Maintenance Year
In an entrepreneurial world that can leave you feeling pressured to do more and be more, it can be difficult to create space to reflect and dream. I want to remind you that you don’t have to be “on” all the time, moving at warp-speed in your business just because it seems like everyone else […]
Studio
Cheers to 6 Years
Six years. Two cities. 3 office spaces (soon to be 4). 700 completed projects. Plenty of opportunities for growth. And…just as many mistakes to learn from. Back in September 2013, I started Branch out of sheer necessity. The year before, I’d finally landed my dream design job but right as I began to settle in, […]
Studio
Creating A Seasonal Mood Board
I’ve always loved creating mood boards for client projects — they set the visual tone for the strategy and ensure we’re on the same page before the design phase begins. A few weeks back, I began thinking about the benefits of mood boards and how they could be leveraged internally for my own business. Jotting […]
Studio
Thoughts On Facing The Fear
As a creative director and designer who spends most of my waking hours behind a computer, you can probably guess that public speaking has never been my thing. In high school, I remember being nervous even with something as simple as an introduction on the first day of class. The thought of being put on […]